Chartbreaker: How Em Beihold Found a ‘Dream Situation’ In a Label Deal — And Scored Her Breakthrough Hit

Last spring, feeling disgruntled by the monotony of her daily routine during the pandemic, Los Angeles native Em Beihold wrote “Groundhog Day,” an endearing pop song reminiscent of early Regina Spektor and Sara Bareilles. She subsequently uploaded a video performing the track to TikTok, which led to her first taste of viral success that June. […]